Home > Solutions > Mobile goodies

Features

  • Give your customers a voucher with instructions: They send an SMS and automatically receive the link to download a mobile goodie: an image, music, a video, a mobile Formula1 game. Users interact with the campaign immediately instead of waiting until in front of a computer for example… If you advertise a website on your point-of-sale, users must wait until they are in front of a computer to interact with the campaign. With mobile campaigns, users interact with the campaign immediately; this is called immediate-call-to-action.
  • Cost effective: If you have a big customer base this will be a cost effective loyalty programme (compared to physical goodies such as a ball, a toy, etc.)
  • Press-groups generate new revenues: Their audience download videos, the print publication becomes multimedia
  • Real-time statistics: View real-time statistics & export the list of mobile numbers that downloaded your goodie

 

Case Study

Viral marketing (McDonald’s restaurants)

 

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Customers

1

International SMS competition - Total

Total

Total chose mpulse as technical partner to setup an international SMS competition

2

Viral marketing campaign - McDonald’s

McDo

The paper on McDonald’s tray promoted the download of a free mobile logo - the campaign-mascot holding a sign with a website’s address…

3

Distant monitoring - Schroders

Shroders

The financial institution Schroders trusts mpulse to deliver its server failure SMS notification.

4

Customer notifications - Mercedes-Benz

sky_casestudy_mercedes

Mercedes-Benz Luxembourg informs their customers by SMS when their car is repaired and available...