FAQ

Basics

1.Where do you offer your services?

2. What is mcharge SMS payments?

3. What is Premium SMS, SMS MO, SMS MT, Short Code, Shared Short Code and Dedicated Short Code?

4. What can I do with mcharge SMS payments?

5. I have no technical skills, how can I set up an SMS service?

 

Revenue sharing and invoicing

6. Can I charge any amount with Premium SMS?

7. How much do I receive out of the Premium SMS price a customer pays?

8. Why do operators and mpulse keep part of my revenues?

9. How and when do I receive the revenues generated by my service/application?

 

Where do you offer your services?

mpulse is Luxembourg-based, and sets up your SMS payments in:

  • Luxembourg
  • France
  • Belgium
  • The Netherlands
  • Germany

mpulse also allows you to send SMS anywhere in the world, when the SMS is free to the person receiving the SMS; thus when there is no payment involved.

For further information, discover the mroute product.

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What is mcharge SMS payments?

mcharge SMS payments handles Premium SMS payments.  It is an Internet-based hosted solution that enables you to send Premium SMS to Luxembourg, France, Germany, Belgium, the Netherlands; and to receive Premium SMS coming from the same countries.

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What is Premium SMS, SMS MO, SMS MT, Short Code, Shared Short Code and Dedicated Short Code?
  • Premium SMS : SMS invoiced at a higher rate than a normal SMS message. User sends an SMS to pay, and at the end of the month this payment is added to his/her mobile phone bill. The user pays the operator, the operator pays mpulse, and mpulse pays you.
  • SMS MO: mobile originated, i.e. sent by a mobile phone to you
    mobile-user2
  • SMS MT: mobile terminated, i.e. sent by you or your application to a mobile phone
    mobile-user1

 

  • Short code : Numbers used to address SMS and MMS from mobile phones. They are significant­ly shorter than full mobile numbers, and therefore are easier to read and remem­ber than normal mobile numbers. In many countries, each Premium Short Code has a particular price-range (the price paid by the consumer), that cannot be modified.

  • Dedicated Short Code : Enjoy exclusive usage of a Short Code and the possibility to run a large number of applications on it. They allow you to avoid involving your brand-name with others.
  • Shared Short Code : End-users type a distinctive keyword in their SMS to access your service and you benefit from lower setup and monthly fees.

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What can I do with mcharge payment SMS?

Many type of products can easily be paid via SMS.

Please see our Case Scenarios section to discover the infinite possibilities.

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I have no technical skills, how can I set up an SMS service?

No problem! These are your options:

  • Hire mpulse to develop your service (tailor-made): simply contact us to explain what it is you need, and we will develop a hosted solution for you.
  • Discover mpulse’s ready-to-use tools, that do not require any technical skills: mobmarketing and  contacts
  • Alternatively use mcharge’s email protocol: it requires no technical skill thus it can be easily used for a manual process.

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Can I charge any amount with Premium SMS?

Normally not, you can only charge specific prices (example: 0.50 €, 1€, 2€, etc.). Furthermore, in most countries each Short Code has a specific end-user price, with certain exceptions such as Germany for example. To discover the available price-ranges (i.e. price the user pays per SMS), please contact us.

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How much do I receive out of the Premium SMS price a customer pays?

From the amount paid by the mobile consumer, the mobile operator takes a portion (20 % to 60%), mpulse keeps a share (4 % to 15 %), and you keep the rest.

Thus it highly depends on the country of the mobile operator in question.

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Why do operators and mpulse keep part of my revenues?

The services provided to you by mobile operators and mpulse are partly charged under a form of commission, retrieved directly from your revenues, in order to avoid complicated cash-flow back and forth. Mobile operators in return provide you with access to their infrastructure, invoice your transactions to their customers, ensure those bills are paid and take the risk of losing clients if they ever happen to be unsatisfied with your service, since non-savvy mobile consumers often turn to the operator (not us nor you) when unsatisfied with content download for example.

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How and when do I receive the revenues generated by my service/application?

The delay varies from 60 to 90 days, depending on the country. mpulse guarantees you receive payout as soon as operators pay us.

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Customers

1

International SMS competition - Total

Total

Total chose mpulse as technical partner to setup an international SMS competition

2

Viral marketing campaign - McDonald’s

McDo

The paper on McDonald’s tray promoted the download of a free mobile logo - the campaign-mascot holding a sign with a website’s address…

3

Distant monitoring - Schroders

Shroders

The financial institution Schroders trusts mpulse to deliver its server failure SMS notification.

4

Customer notifications - Mercedes-Benz

sky_casestudy_mercedes

Mercedes-Benz Luxembourg informs their customers by SMS when their car is repaired and available...